A Language Appraisal of Hotel Web Pages in Indonesia Five Starred Hotels: Interpersonal Meaning

Authors

  • Suyik Binarkaheni Universitas Negeri Jember

DOI:

https://doi.org/10.15642/NOBEL.2019.10.1.52-70

Keywords:

Hotel Web Pages, Aprraisal, Interpersonal Meaning

Abstract

This article aims to examine the interpersonal meaning of hotel web pages using the Appraisal framework in the view of assessing the frequent occurrence of the appraisal subsystem in the text. The employment of attitudinal, graduation and engagement of text construe the alignment. They explain how the hotel introductory text construction does align the reader. Martin & White (2005) argued that appreciation reaction framework determines interpersonal significancies. The emotive prosody of this appreciation reaction is  “it grabs meâ€, decorative, and then “I want it†(Martin & White, 57:2005). The dominant result of appreciation resources of reaction is shown in this research than other appreciation resources. We can replace the word “it†with the prosody of appreciation. As a result, the appreciation reaction of quality appears dominantly (44%). It means that the hotel talked much about the things: facilities and services. Finally, the interpersonal meaning of the hotel Webpages is ‘I am the most  / I am the best’. It implies that the hotel is the best in quality and services in order to attract the reader. It proves that the web pages authentically in constructing the text in order to persuade the potential customer to purchase the hotel product.

 

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References

Bhatia, K. V. (2013). Analysing genre: Language use in professional settings. USA Routledge.
Geoff T., Laura A.J. (2014). Evaluation in context. Retrieved on February, 12th 2018
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Halliday, M.A.K. 1994. An Introduction to Functional Grammar : Second Edition. London. Edward Arnold.
Martin, J. R & White. (2005). the language of evaluation: appraisal in english. Palgrave. Britain.
Hunston, S. & Thompson, G. (eds). (2001). Evaluation in text: Authorial stance and the construction of discourse. Oxford: Oxford University Press.
Yi, Soen On. (2013). Hotel websites as corporate communication. Hongkong Polytechnic University Department of English.

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Published

2019-04-30

How to Cite

Binarkaheni, S. (2019). A Language Appraisal of Hotel Web Pages in Indonesia Five Starred Hotels: Interpersonal Meaning. NOBEL: Journal of Literature and Language Teaching, 10(1), 52–70. https://doi.org/10.15642/NOBEL.2019.10.1.52-70

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Section

Articles